The relationship between PCR plastic and cosmetic packaging is not only about material selection, but also involves environmental awareness, brand image, innovation, and sustainable development. With the increasing attention of consumers to environmental protection, the use of PCR plastic in the packaging field of the cosmetics industry will become an even more important trend. This not only has a positive promoting effect on the sustainable development of the industry, but also makes a positive contribution to the environmental protection cause.
The basic functions of cosmetic packaging
Cosmetic packaging is not just a simple container, it also undertakes multiple functions, including:
Protective function: The packaging needs to protect cosmetics from the influence of external environment, temperature changes, and pollution, ensuring the quality and safety of the product.
Portability: The packaging should be designed in a lightweight, portable, and easy-to-use form, making it convenient for consumers to use in different scenarios.
Information Communication: The labels, instructions, and patterns on the packaging need to convey product information, usage methods, and brand philosophy to attract consumers.
Brand display: Packaging is an extension of brand image, and the design needs to be consistent with the brand style to attract target consumers.
Environmental considerations: The selection of packaging materials should consider environmental factors, reduce their impact on the environment, and adhere to the principles of sustainable development.
The factors that need to be considered in cosmetic packaging include material sustainability, innovative design, regulatory compliance, production efficiency, and user experience.
The inevitability of the development of PCR plastic in cosmetic packaging
From the perspective of plastic properties, materials, and national policy guidance, the development of cosmetic packaging using PCR plastic has a clear inevitability:
Performance of plastics: PCR plastics can meet the standards of native plastics in terms of strength, durability, and transparency, ensuring the quality and functionality of product packaging.
Material selection: PCR plastic is a recycled and recycled material that can reduce the demand for new plastics, resource consumption, and plastic pollution.
National policy orientation: Several countries have introduced policies to restrict the use of disposable plastics and encourage the use of sustainable packaging materials. The use of PCR plastic is in line with national policy guidance and contributes to the compliant development of enterprises.
The impact of cosmetic packaging on the production energy consumption of recycled raw materials
Regarding the production energy consumption of recycled materials in cosmetic packaging, the following is a data analysis (data from the World Plastic Association report):
| raw material | Energy consumption (MJ/kg) | CO2 排放 (kg/kg) |
| Native plastic | 78 | 6.2 |
| Raw material PCR plastic | 39 | 3.1 |
According to the data in the table above, manufacturing PCR plastics significantly reduces energy consumption and CO2 emissions compared to native plastics. This highlights the environmental advantages of using PCR plastic.
Action of international brands
Many internationally renowned brands have already used PCR plastic in cosmetic packaging to actively respond to the call for sustainable development. For example:
L’Or é al: L’Or é al is one of the leading brands in the industry to promote sustainable packaging. They use PCR plastic in the packaging of some products, and plan to further increase the proportion of using PCR plastic in the future, striving to achieve 100% sustainable packaging by 2030.
Dior: Dior emphasizes sustainability in its packaging design, using PCR plastic to make containers and indicating the use of recycled materials on the packaging. In the future, Dior will continue to innovate in sustainable packaging.
Shiseido: Shiseido actively promotes the environmental development of packaging and has already used PCR plastic in some products. Their goal is to achieve 100% sustainable packaging by 2030.
In summary, as experts in the cosmetics packaging industry, we deeply recognize the importance of considering the basic functions and factors of cosmetics packaging. Cosmetic packaging plays a crucial role in environmental protection, information dissemination, and brand image display. The use of PCR plastic for cosmetic packaging is environmentally friendly, sustainable, and guided by national policies, which helps to reduce resource consumption and plastic pollution. Through data analysis, we can see that using PCR plastics has significant advantages in energy efficiency and carbon emissions. Numerous international brands have started using PCR plastics and have developed sustainable development plans and commitments to drive the entire industry towards a more environmentally friendly direction.